Why Design Freedom is not Incompatible with PLM


When talking to retailers about PLM I am always conscious of the importance of balancing design freedom with the benefits of process efficiency and standardisation.  These are critical conversations during early stages of planning to maximise benefits and user acceptance.

New technology enhancements such as ‘Social Collaboration’, ‘3D Visual Assortment Planning’ and ‘Early Visibility’ are enhancing the flow between creative design and product development and sourcing.

For more information please contact me.

Brenton Dodd

+61 413 516 222



Click here for the extended text on why Design Freedom is not incompatible with PLM

Click here for an overview of the PLM technology enhancements

MEMKO is a Dassault Systèmes Value Solutions partner for Australia and New Zealand

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